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The Nelson Network is a pioneer in a new form of
business-to-business television. We call this medium
"verticasting."
Broadcasting targets national audiences in the millions.
Cablecasting (narrowcasting) targets national audiences in
the hundreds of thousands. Verticasting targets vertical
industry segments with audiences in the tens of thousands.
Our initial application of this medium is The Cable Channel,
since 1987 the leading video source of news and analysis for
and about the cable television industry. Supported by
advertising from vendors to the industry, it airs in three
ways:
On hotel-room TV sets during cable conventions;
By satellite to cable TV systems and other sites;
And now, by streaming video on the World Wide Web.
We can help your company tap this powerful medium to reach
your target audience. For more information, call us at
978-524-0066, or send use-mail